Over the last few years, e-commerce began to rise from the selling territory. Not only online sellers but also the physical sellers that have solid customer bases, now trying to enter the e-commerce world.
There is no doubt COVID 19 boosted the fire and sellers now try to become online sellers.
The question is that, is it easy to create an e-commerce site?
In this article, you will know about WooCommerce, The easiest way you can enter the e-commerce world. And I am sure you will try it.
Sometimes you will think is this true? Do we need to pay this much attention to e-commerce?
Ok, Don’t be in doubt, let’s check analytics.
Ecommercenews.eu says that:
51% of UK consumers favor shopping online rather than in-store
And if you check with emarketer.com you will clearly understand that global e-commerce is rising.
Before exploring WooCommerce let’s get some idea what are the alternatives we had. That knowledge will help you to understand why WooCommerce is so powerful and why it’s becoming a trend.
Shopify
Yes, it’s famous and most e-commerce enthusiasts are interested in this. Shopify is a software as a service in other words SaaS application. The setup of Shopify is much straightforward. But it’s a prison, yes, the word is correct. Because the level of customization is much limited than WooCommerce’s customization options.
Magento
This is also a popular platform but it is for enterprise-level shops. It has a lot of customization and there are some open-source options. However, it’s not easy sometimes you will require some geek knowledge to handle this.
Are you finding solutions for these things? Here we have WooCommerce as a solution. And it is the most popular WordPress plugin that powers millions of e-commerce sites.
What is WooCommerce and Why is it so Popular?
If you are interested in blogging and website development, you probably know about WordPress. Because it is named the simplest and most popular way to create a wonderful website or blog.
WooCommerce is the WordPress plugin that helps to create online eCommerce sites. It has a fair degree of flexibility and the most interesting thing is, it provides important functionalities like inventory management, tax management, shipping addition, and facility to add secure payment options.
So, with the right Woocommerce tips, one can set up an online store that can handle both selling and marketing very conveniently and open up the doors to immense opportunities for one’s business.
- It’s Free
If you are entering the eCommerce world, the word Free is something you like to hear more and more. Since WooCommerce is a free plugin you can use it on your WordPress website without any charge. But consider that you need to buy a domain and hosting for your site. And there some third-party payment options and extensions that cost some money. The truth is you don’t need those extras to run your site smoothly.
- You Can Sell Anything
It does not matter if you are selling physical goods, digital/downloadable products, Services, Membership, or subscription WooCommerce has the needful functionalities for each niche. Nowadays this is very much popular in dropshipping and affiliate marketing too. You just only need some good ideas or a service to sell. Then WooCommerce will provide plenty of functionalities to serve you.
- Has Plenty of Plugins
Similar to WordPress, WooCommerce also has plenty of plugins. There are many powerful plugins available and this is one of the major advantages of WooCommerce as probably any new functionality can be added with a one-click installation of a plugin that enables that functionality. There are many examples for these like WooCommerce Product Options which is basically a plugin that helps to add additional fields to the WooCommerce product page or LitCommerce to integrate your WooCommerce store with eBay.
Expanding on WooCommerce’s versatility, its plugin ecosystem, including WooCommerce Bookings and Appointments, seamlessly integrates vital functionalities like managing bookings and appointments directly on websites, offering intuitive solutions for various business needs.
- And many of these are free too
In the official WordPress plugin directory at WordPress.org, you could find a lot of top-notch plugins which are totally free to use. There is also a free version of the above-mentioned plugin in the name WooCommerce Checkout Field Editor available in WordPress.org. Some of the other notable free WoCommerce plugins are Woocommerce Dynamic Pricing which basically helps in adding bulk discounts easily, WooCommerce Wishlist plugin, which enables the users to create a wishlist quickly where they can add and manage their favorite products and WooCommerce PDF Invoices, which helps in generating customized invoices, along with packing slips, delivery notes, and shipping labels from within WooCommerce.
Another leading one is WooCommerce Product Addons, which helps in adding extra custom fields in the WooCommerce product page, with its unique form builder.
- The Large Pool of Community
Not only WordPress but also WooCommerce is open-source. It means that anyone can develop the plugin without getting permission. This urges talented developers to try their ideas on this platform. This led to new extensions, custom themes, and new features that help the seller.
- The Powerful Analytics
If you want to scale your business you need to make decisions with business analytics. This tells us that every seller needs some way to analyze their business.
In WooCommerce you can find many analytics tools out of the box. And if you need you can add free and paid extensions that help to get better results. If you need to integrate WooCommerce with popular Google Analytics there are some plugins that use this functionality.
- It is fast
This is one of the concerns that you should consider when you create an online shop. Why? No one likes to waste their time. Online customers, always looking for an efficient buying experience. With the use of the WooCommerce plugin, you will own one of the fastest URLs in the world of websites.
- Works on all Devices
Now, most of the buying is triggered by mobile phones. It is oblivious that if you need to attract more potential customers you need to create a website that is operational in both mobile devices and Pcs.
- Scalability
Sometimes it may be a small online business you are running. You may have a few numbers of products to sell. But what will happen after you grow your business? What happens if you have hundreds of thousands of products. Does WooCommerce support that?
Don’t worry WooCommerce is a much Scalable plugin that helps you to list 1 to more than a hundred thousand in your online store.
WooCommerce is rapidly growing. if you check in trends.builtwith.com
you will realize that WooCommerce hunted 28% of the eCommerce market and is continually growing.
Finally, WooCommerce is a complete solution for eCommerce sellers. It is a smart pack that provides essential features free of charge. With a vast developer community, you can get a lot of features and help to develop your site. Not only those, but there are also plenty of security features that protect your site and your valuable information from hackers.
What do you think? Is this the future of eCommerce?
