With the launch of an online WooCommerce store, the next thing on our minds is attracting new customers or making a new sale? Online or physical leads need to be converted to potential customers in every business. So, how do you meet your customers’ needs, and what are the best sales strategies to make online shopping in Nigeria enjoyable. This not only attracts new customers but also retains them as loyal customers?
You can quickly create an online eCommerce store in WordPress with the official WooCommerce plugin for creating an online eCommerce site. However, you need some more advanced features to run your online store in Nigeria without installing a WooCommerce plugin.
Boost Your WooCommerce Store Sales
You can scale your store’s sales worldwide with its powerful tools; In particular, the plugin enables you to localize your site by translating website profiles, product descriptions, and graphic images into the target language of the target audience.
Improve User Experience
By integrating basic functional UX concepts like user interface, usability, visual design, information architecture, and interaction design, you can dramatically improve your website’s Customer Exploration flow.
Consider discovering new products and installing one-click shopping features for your customers, including smooth transfers. By looking at things from the perspective of your visitors and improving their shopping experience, you can build lasting and mutually beneficial relationships of trust.
These new Internet users are completely ignorant of desktop and laptop internet usage, and online shopping in Nigeria is the first form of mainstream use that they also have access to daily. For many, working long hours and living in areas underworld by brick and mortar stores, the convenience of online shopping is a manifestation.
Building Trust Through Protection
Keeping your customers’ personal data safe and secure is essential for success online. Stay up to date with the latest digital threats, and don’t forget to monitor your website constantly. Use the latest version of your theme and plugins; a common failure to keep your code up to date is the main reason why WordPress installations are vulnerable to attack.
Keep Visual with Video Marketing
Visual content abounds on social media, websites, and various platforms used for content marketing. Since the launch of YouTube in 2005, we’ve seen an increase in video marketing and visual ads.
Make sure that you still don’t include video marketing in your WooCommerce store. Browse through some reputable video production agencies and find out how they can help you grow your business.
The Pictures are Louder than the Words
Visual impressions are most important when consumers buy products online. Use high-quality images to showcase your products. 94% of users make their best impression within seconds of landing on a website. So, create a great first idea by incorporating a heroic figure and well-organized.
Use a Hosting Adapted to Your Store
WooCommerce has revolutionized e-commerce in WordPress by applying incredible power to regular website designers, but it does no less complex or resource-intensive work.
Setting up a store takes a lot of work and nowadays it is a growing competitive market. Of course, every host claims that they have managed WooCommerce, but if you pay close attention to this, you will notice that they are only repeating the same claims they made for their regular WordPress hosting.
Following the tips above will make your way to a WooCommerce online store in Nigeria with a chance of success. Research shows that 75% of consumers agree to judge business credibility based on their website, so make sure your customers leave your website with a positive, strong impression. In short, make sure your website loads quickly on both desktop and mobile, has relevant information, has an intuitive design, and most importantly, has a user interface.