Both online businesses and digital freelancers alike need websites to promote their services, products, and organizations. With over 60 million websites generated, WordPress remains to be the most popular open source Content Management System (CMS). This reputable software can be installed for free, deployed, and upgraded in the form of plugins, templates, and high-powered user interfaces. Investing in WordPress lets you reduce development costs and deployment time—no wonder users find this tool reliable.
One of the most highlighted features of WordPress is its wide array of themes that fit different industries. Aside from creating a beautiful website, we think that your business newsletters deserve the same eye-catching power. In this article, we will delve into the most common WordPress mistakes that you need to avoid, what premium memberships can do for WordPress users, and the twenty best WordPress themes you should consider for your business newsletters.
Mistakes You Need to Avoid
Creating a personal website may seem overwhelming and intimidating to WordPress beginners who are still trying to understand the features of this popular CMS platform. There will be mistakes along the way, but this does not mean that you cannot avoid many of them. It is possible to grow from a learning experience free of the error to save you from wasted time and money. Below we’ll outline some common mistakes and how you can avoid them.
Mistake #1: Spending Beyond Your Budget for Hosting
Finding trustworthy hosting that suits your needs is a daunting task which is why following a specific budget may seem challenging. Besides monitoring your financial capability, begin your search with a free web hosting provider then upgrade to a premium plan in the future once you’re confident that the host can serve your needs.
Mistake #2: Choosing the Wrong Platform
There are two types of WordPress platforms: WordPress.com for the free beginner’s blog hosting service and WordPress.org for the advanced self-hosted platform. Before selecting which platform you would like to use, you will need to research on their similarities and differences.
Mistake #3: Failing to Set Automatic Backups
It is always better to prepare for situations that could severely damage your business, like theft, hacking, and accidents. Surely you’d want to avoid losing millions to billions of dollars because of data loss and theft, so install all the necessary updates and data recovery systems to equip your site against these possible threats.
Mistake #4: Simultaneously Updating and Going Live
It is not appropriate for potential clients to come across an incomplete website. This is perceived as unprofessional and disorganized. Inserting the wrong code and publishing your website without prior testing can also drastically affect how your website operates and may ward off visitors. Before this happens, make sure that you do your due diligence and check that everything is as it should be before going live.
The possibility of committing these mistakes might seem discouraging for beginners and advanced WordPress managers alike. Luckily, paying for a premium ensures ways to make this site easier to handle!
Going Premium
While there are thousands of free plugins available for your content management needs, switching to premium WordPress has its perks. There are over 50,000 premium plugins and themes that you can easily download and incorporate into your website. These are better-paid options and will provide you with features that cannot be accessed via the free version. Here’s why you should purchase premium WordPress themes and plugins:
- Help is on the way: There is a guaranteed support system that would put you on the developer’s priority list should you ever encounter problems concerning your site or account.
- You’ll have the newest features: Your software will have all the most current updates. This should come in handy when you need a functional or aesthetic upgrade.
- Experience better-quality features: Premium plugins and themes stand out for their graphics and various other features. You won’t feel as restricted as you would with the free versions.
- Stand out: Free themes and plugins are shared with millions of other websites. Upgrade to premium, and give clients the impression that your site is 100% unique and customized to your business.
- It is safe and secured: Your Amazon management won’t be compromised when you link your shop to your site. This is because of the excellent protection against serious threats like hackers.
- You get to support the community: Buying the premium version encourages WordPress software developers to continue producing the best and finest plugins and themes for people’s websites.
- There is a sense of pride: Having a fully functional website with all of the latest updates and features present are matters which you ought to be proud of. This confidence lets you expand your business ties from exceptional content creation, increased sales to better search rankings and guide to Amazon suspension appeal. With all these combined, you’re also sure to have an excellent customer satisfaction rating.
Best Newsletter WordPress Themes
It’s not easy choosing what complements the reputation you have in mind for your brand. Sometimes, an overall professional appearance doesn’t work, while in other times a more casual look doesn’t seem to fit. Regardless of what tickles your fancy, following the trends in stylizing your business newsletters does more good than harm. Below are some of the most exciting WordPress themes that you should consider for your business:
Blabber | All-in-One Elementor Blog & News Magazine WordPress Theme + RTL
This WordPress blog theme is worth considering for its trendy, bouncy, and visually enticing layout. If your website consists of giveaways, how-to blogs, guest posts, niche blogs, crash-test dummies, how-to guides, and other content similar in nature, then you should try this one out.
This is a widely appreciated theme because of its flexibility across different industries. Below are the series of genres that complement and match the Blabber theme:
- Gaming
- Lifestyle and entertainment
- Cryptocurrency
- Business and financing
- Professional services
- Personal blog
- Family and Parenting
- Pop culture
- Education
- Freelancing
- Society and politics
- Nature and animals
- Home improvement
Marcell | 20+ Layouts Multi-Concept Personal Blog & Magazine WordPress Theme
Looking for a modern minimalist theme with a visual appeal towards content creators? Bloggers, journalists, travel writers, and corporate news editors all love this attractive theme for its capacity to tell a story through logos and other visual elements.
What makes it extremely handy is its pop-up menu, top menu positioning, and compatibility with numerous blog layouts without compromising the fast page load-up speed. Its other functions also include modules, shortcodes, premade homepages, and versatility in the following areas of expertise:
- Viral posts
- Personal blogging
- Entertainment features
- Professional magazines
- Niche blogs
Gloss | Viral News Magazine WordPress Blog Theme + Shop
This theme accommodates refined and trendy subject matters, making it suitable for guest posts, niche blogs, giveaways, and more. Similar to Blabber, this is great for a wide variety of topics. Its diverse functions and appearance allow it to work well with disciplines such as:
- Newsjacking
- Comedy
- Listicles and checklists
- Case studies
- Expert opinions
- Product reviews
- Brand comparisons
- Infographics
- Charity
- Health and wellness
Bazinga | Modern Magazine & Viral Blog WordPress Theme
A theme apt for how-to blog and guest posts, making it an eye-catching design for writers, marketers, and all creative professionals out there. This is also perfect for:
- Live streams
- Pop music
- Screencasts
- FAQs
- Affiliate posts
- Video blogs
- Fitness advertisements
- Customer experiences
- TV shows and series
- World news
- Inspirational stories
Trendion | A Personal Lifestyle Blog and Magazine WordPress Theme
Thinking of something contemporary, responsive yet refined enough to fit lifestyle brands? Check out this sleek, fresh, and alluring theme; perfect for fashion businesses and enthusiasts. This style fits most blogs, online journals, and online magazines.
Other niches that fit this theme are:
- Beauty and body care
- Healthcare
- Fashion and clothing
- Photography
- Social media
Gutentype | 100% Gutenberg WordPress Theme for Modern Blog + Elementor
A clean and fresh WordPress theme is just around the corner; if you’re using the Gutenberg page builder then this one is a must-try. It functions at its best for all kinds of writers, professionals, media handlers, and business owners. Here are some additional categories that would work well with this theme:
- Affiliates
- Tutorials
- Cheat sheets
- Memes
- Surveys
- Polls
- Checklists
- Local data
Health Coach Blog & Lifestyle Magazine WordPress Theme
Are you a fitness coach, health guru, nutritionist, personal dietician, or lifestyle and fashion blogger? This might be the theme you’re looking for. Stylize your write-ups into text-blocked recipes, informative articles, or workout guides.
This theme is compatible with a WPBakery visual composer, WooCommerce for online sellers, and Essential Grid & WPML features. It is compatible with the following:
- Sports equipment
- Exercise clothing
- Nutrition magazines
- Workout vlogs
- Gastroenterologist data
- Fitness program subscriptions
- Medical help desks
Katelyn | Creative Gutenberg Blog WordPress Theme
A theme also based on the Gutenberg page builder, this version is simple and organized, making it easy to write and publish content for giveaways, basic guides, guest posts, rouge, viral topics, and more. What’s more is that this theme would work well as a portfolio and platform for reverse, local, and world news.
Other genres that work best with this theme are the following:
- Memes
- DIY tutorials
- Community surveys
- Unique quizzes
- Interactive games
- Minimal and media
- News jacking
- Pet ownership
Yolox | Modern WordPress Blog Theme for Business & Startup
Concentrating on contemporary firms, online businesses, startups, web agencies, corporate news and magazines, you’ll surely love the smooth, modern, and relaxing appearance of this theme. To all the hardworking content generators out there, the Yolox theme highlights images and texts of the following categories:
- Informative articles
- Travel news
- Entertainment pieces
- Interviewee narratives
- Product and brand reviews
- Technology and gaming
- Local polls
- Distinct listicles
- Freelancing
- Experts’ advice
Hobo | Digital Nomad Travel Lifestyle Blog WordPress Theme
Modern, attractive, and responsive. These are the main qualities of this digital nomad lifestyle blog WordPress theme. Bloggers travel writers, and entertainment news creators love this theme for its diverse layouts, extra fast page loading speed, and pre-made homepages, shortcodes, modules, and more for future project crafting.
There are over hundreds of ideas to choose from, but here are some of the popular industries that use this theme:
- Location reviews
- Travel vlogs
- Lifestyle and fashion
- Biographies
- Cultural insights
- Professional magazines
- Niche blogs
- International news
Avventure | Personal Travel & Lifestyle Blog WordPress Theme
Another modern and visually promising travel blog WordPress theme, complements most travel and blogging objectives that aim to capture narratives of individuals, sectors, and societies. Every headline is given the attention it deserves since this theme is designed to throw light on viral and controversial topics.
What makes this theme even more special is its relatively fast page loading speed and compatibility with various blog layouts and plug-ins. Don’t have an idea as to what you can specifically write with this theme? Here are some of our suggestions:
- Relatable stories
- Professional magazines
- Viral social media posts
- Lifestyle news
- Entertainment blogging
- Niche blog posts
- Travel destination reviews
Vagabonds | Personal Travel & Lifestyle Blog WordPress Theme
Possessing the same features as Hobo and Avventure, Vagabonds is another great option if you are a writer for travel and lifestyle blogs, articles, news, and stories. Although it accommodates content for travel, its super fast loading speed and compatibility with multiple layouts and WordPress features can function just as great for the following areas:
- Magazine coverage
- Niche blogs
- Viral write-up projects
- Minute lifestyle shows
- Professional photography
- Personal interviews
Aldo | Black and White Gutenberg Blog WordPress Theme
Are you thinking of a simple design that works for photography, personal blogging, wedding displays, service promotions, lifestyle features, and more? This clean, minimalist, and elegant theme can offer what you need.
This is the freshest way to accommodate content creation that is either heavy in audio-visuals or text. You wouldn’t want a cluttered page, would you? Here are some more content ideas to make the most out of this theme:
- Easy-to-follow tutorials
- Current events
- Gaming listicles
- Case study infographics
- Expert reviews
- Comedic quizzes
- Local fast facts
- Popular movie ratings
Wanderic - Travel Blog & Lifestyle WordPress Theme
This is a theme that can be styled into a grid-based display, classic, masonry, list, and more to evoke a formal, modern, and stylish aura. Suppose you’re a travel journalist, photographer, top-class designer, publisher, or fashionable business owner—this is the best way to exhibit your content in a clean, organized, and stunning design via web browser or mobile methods.
Its features consist of a wide range of blog layouts with lovely web fonts and colors to choose from, an integrated unique post review that gives your write-up a quick check before it gets published, and other features including WooCommerce, Instagram Feed, Elementor, WP, GDPR Compliance, and more.
In need of more content? Check this list out:
- Personal food recipes
- Artwork and photography gallery
- Product features
- Contests and media campaigns
- Advertisements and promo giveaways
Tripster - Travel & Lifestyle WordPress Blog
- Travel news
- Short-form videos
- Culinary guides and clips
- Exclusive freebie contests
- Community narratives
- Product and brand reviews
Fribbo - Freebies Blog WordPress Theme
Many users and page administrators are looking for freemiums, and if you’re one of them then you’ve come to the right section. Fribbo is a flexible and globally loved theme for its free templates, free images, free fonts, and other free digital customizations.
Since it opens its doors to limitless possibilities, you can only imagine the range of content that you can publish for your business pages. Here are a couple of examples to give you ideas:
- Screencasts
- Electronic newspapers and tabloids
- Social media connections
- Autobiographical content
- Video and picture galleries
- Food advertisements
- Home improvement DIYs
- Electronic charity and donation drives
- Indoor sports activities
- Expert reviews and presentations
Maxify | Startup & Business News WordPress Blog Theme
Primarily created for highly organized bloggers and WordPress page handlers. This design can be used for experienced and startup brands alike in company, agency, firm, and contemporary contexts that desire a magazine or print media appeal.
Critics explicitly describe this design as a hip, colorful, and fashionable arrangement where titles are paired with corresponding premium fonts. Some of the content produced under this theme include:
- Story-telling campaigns
- Newsjacking
- Film and gaming
- Industrial news
- Seasonal event entries
- Relevant surveys
- Interactive quizzes and polls
Rosalinda | Health Coach & Vegetarian Lifestyle Blog WordPress Theme
A responsive, organized, and retina-ready theme in all its gorgeous and modern glory for anyone. While there are similar free versions of this theme, you won’t get to maximize the content which you expect to publish for your business page or personal blog.
This premium design gives you handy digital benefits which many health coaches, nutritionists, food bloggers, and chefs look for. It’s a big steal if you intend to monetize your page and add a direct store link to simultaneously gain profit and viewership.
Now that we mentioned which professions would most likely enjoy this theme, let’s talk about the content strategies they or you can incorporate:
- Professional or catering services
- Booking feature with a great WordPress appointment booking plugin for spas, tutors, salons, doctors, CRNA, consultants, gyms, wedding planners, yoga studios, dealers, and restaurants, among others.
- Medical reviews
- Biographies and business contact information
- Gym training
- Sports magazine coverage
- Diet programs and events
- Current news subscriptions
Especio | Personal Gutenberg Food Blog WordPress Theme
Content creators who want visually pleasing pages should include this WordPress blog inspired by the Gutenberg page builder theme in their options. This design targets nutritionists, doctors, food lovers, gym trainers, parents (or soon-to-be parents), educators, and more.
Especio is a widely sought-after theme for its distinctive capacity to construct gorgeous and user-friendly portfolios for freelancers. Using this theme, you can also showcase a variety of topics such as:
- Music videos
- How-to blogs
- Tell-alls
- Niche blogs
- Cryptocurrencies
- Society and politics
- Family life and parenting
- Movies
- Fancy cars
Puzzles | WP Magazine / Review with Store WordPress Theme + RTL
The name speaks for itself: fascinating, dazzling, and logically bound. This theme pieces all your favorite features together to place everything you need on one page. Puzzles is a multi-purpose WordPress theme that works amazingly well if your goal is to increase engagement from your page visitors.
What it does is provides avenues for people to write reviews, discuss in public forums, answer quizzes, play games, and comment on overview blogs. It functions with RTL and Woocommerce to make all of these interactive facets and profit-making happen. Aside from the aforementioned, there are other content ideas you can try out:
- Customer feedback sheets
- Online store browsing
- Webinars and workshops
- Gadget design promotion
- Round up articles
- Seasonal contests
- Livestream programs
WordPress has a lot to offer everyone, regardless if you’re working in an office or at home. There’s no wonder why this software is widely used across the globe. Which one sounds like your favorite WordPress theme? Let us know by sharing your answers in the comments below!
