Irrespective of the type or size of business you are running, lead generation is essential to stay organized and stay ahead of your competitors. There are several ways to generate leads that will push up your conversion rate and sustain your market. Some of these methods include social media marketing, SEO tools, email marketing, forms, landing pages, blogging, content marketing, and more.
However, the hard part lies in choosing the right technique for the right business.
Fortunately, there are lead generation tools to help you get quality leads to make your online venture thriving. Most of these leading generation tools are automated, therefore, making your lead generation efforts flawless. These tools are used to gather information about your prospects and contact them frequently.
Some lead generation tools are purely used for generating leads, while others integrate with the company’s content management system to update and gather points for improved brand awareness. By doing so, they help brands reach, attract, and convert prospects easily. That said, let’s look at some of the best lead generation tools.
HubSpot Marketing
HubSpot marketing is an all in one inbound marketing platform, making it one of the most advanced lead generation tools in the world. It has several features that make lead generation seamless.
With this tool, both small-medium enterprises and enterprise-level companies can easily collect leads, convert, and prospects to loyal customers. This lead generation tool optimizes your lead generation strategy according to results. Since it’s a cloud-tool, all sorts of businesses can benefit from it.
Among its features are: Lead Capture, Lead Nurturing, Lead Scoring, Lead Segmentation, and Pipeline Management. You should expect a 400% traffic increase in a couple of days.
LeadFuze
This lead generation tool is meant for small sales teams. Using this lead generation platform, effective funnel leads to more conversions. Since it is automated, companies can generate more leads and convert them into sales. Some of the best features of LeadFuze include campaign management, lead generation, prospecting tools, capture, and distribution. It allows you to target, retargeting, and creating similar audiences. Users can also add hundreds of leads with a few clicks.
Intercom
What we liked about this lead generation tool is that it incorporates customer messaging platforms for sales, marketing, and support. You can easily accelerate your success by stimulating the growth of the lifecycle of your customers. Not just in acquisition, engagement, and support. The tool uses the latest techniques of acquiring, engaging, and retaining customers. It offers the perfect solutions for marketing, sales, and support teams to interact and communicate with their customers. Some of the Intercom features include: lead capture, lead nurturing, lead scoring, and visitor identification.
Agile CRM
If you want the best sales and marketing CRM to successfully grow your business, Agile CRM is one of the best lead generation tools that are cloud band based. You will get all the services to help you run any kind and size of online business. You can get access to contact management, project management, appointment scheduling, marketing automation, and much more. Users can easily access customer data through recording and integration with other services. Some of its features include: contact import/export, contact discovery, lead capture, lead nurturing, lead scoring, pipeline management, lead segmentation, prospecting tools, and visitor identification.
Novocall
There are many lead generation tools, and this particular one is unique. It allows converting your website visitors into sales calls. This is a callback solution and lead management software. This tool is used to convert visitors into leads. One unique feature that you will find in this nifty tool is the callback to prospects who were interested in your products or services featured. It does this by analyzing customer behavior and converting leads to real sales agents and inbound sales calls. The callback feature allows you to increase sales to up to 50-70%. Other useful features include lead capture, visitor identification, contact discovery, and contact import/export.
Autoclose
Of course, every marketer wants to deal faster and save time. That is where Autoklose comes in. What makes this email automation tool perform very fast and efficiently is the machine learning that powers it. A single database has a massive verified B2B leads that run into their millions. All you need to do is choose a niche, create a targeted list, and turn autopilot mode on.
That’s all! No need for cold calls. It will do all the dirty work for you, including dealing with the gatekeeper. You can later respond to their scheduled meeting. This is an all in one lead generation tool that features automated tools for lead generation, email drip campaign management tools with CRM integration.
You can schedule email campaigns and configure a customer’s profile by automatically generating new sales prospects. Some of its particular features include contact import/export, contact discovery, lead nurturing, lead scoring, pipeline management, lead segmentation, and prospecting tools.
LeadsBridge
This is also one of the best lead generation suites that allow users to connect all your sources for lead generation with 240+platforms. It has a quick response support service to help prevent users from encountering interruption. It also helps to synchronize with the client’s Email tools and CRM.
It gathers up leads from landing pages, events, webinars, and inboxes. It is an automation tool for marketers involved in Facebook advertising. Marketers who also use Facebook in their marketing campaigns can also benefit from LeadsBridge.
Notable features include: lead nurturing, contact import/export, lead segmentation, and lead capture.
Vainu
Conclusion
You have most of your marketing work cut out for you if you opt for these first-generation tools. What makes them efficient is their automation features. We trust that this article was helpful to you, and you can now improve your lead generation for more conversions and sales.
