Google never miss out the chance to revamp the browsing experience of the users and always make sure that users have as smooth and comfortable browsing experience as possible. While Google search engine provides the users with the best possible ways to search the content, on the other hand, Google services empower the site owners with multiple plugins to improve the performance on the search engine.
Undoubtedly, Google services provide multiple SEO and Google Analytics plugins for WordPress to enhance the performance and offer you a detailed insight into the site. However, Google has added mileage to the WordPress functionality by taking a step forward to launch a Site Kit on 30th Oct, 19 and providing the access of Google services in one package.
Instead, integrating Google Analytics to view detail analytics of the site or using Adsense to analyse the advertisement campaign, Google Site Kit provides all the Google tools in a singular convenient platform to allow you to access all Google services directly from your WordPress dashboard without any need of coding.
If you are a novice, then there must be three main questions are popping up in your mind:
- What Exactly is Google Site Kit?
- Why is it Important to Install?
- Is It Convenient to Deploy to your WordPress?
Let’s find the answer to each question in detail here:
What is the Google Site Kit?
Google Site Kit is an open-source official WordPress Plugin launched by Google to simplify the way website owners access Google Services. Google Site Kit mainly offers you a one-stop solution to install, manage and get insights from critical Google tools to help you improve the performance of your WordPress store. The primary list of Google services supported by Google Site Kit are :
- Search Console to see the big picture of your web pages to help you improve your Website’s SEO. This service provides you with the way to understand how Google renders your web pages in the search results, track the record of visitors in the search results and what query they used to search for your site.
- Google Analytics to determine the traffic of your site, how users have navigated your site, measure your website’s marketing and content performance and much more. Google Analytics provides you with all the details right from website traffic, views to the bounce rate of the site.
- Google PageSpeed Insights to help you determine how your web pages are performing as compared to another real-world site. The ideal load speed is 3 to 4 seconds, so improve the performance of your web pages with the PageSpeed Insights.
- Google Optimize to create free A/B tests without any need for editing the codes.
- Google Tag Manager allows you to deploy and manage little snippets of codes called tags without editing any codes.
- Google AdSense allows you to determine how much each page or post is bringing in without logging into your AdSense account.
Fast Forward to the Next Question of “Why WordPress Development Companies Should Use Google Kit Plugin?
In recent times, Google site kit has become an urgent need of the hour as it not only provides you a singular platform to access all Google services but also allows you to gather all the essential information about your visitors, revenue and overall performance of your site right from the dashboard of the WordPress.
The primary reason behind the accelerating popularity of Google Site kit provides real-time recommendations for Google products with an actionable guide. To provide a great convenience to the site owners, Google Site Kit helps you to manage multiple accounts on a single page within your WordPress dashboard. Also, it provides the ability to view combined analytics and statistics of your site in a streamlined and straightforward manner to help you track the performance of your website.
As Google Site Kit includes all the essential plugins required to retrieve the analytics of your website to evaluate the performance at one place, so there is no need to further installing separate analytic plugins.
Now you must be wondering how easy it is to deploy at your site? Let’s understand…
Google Site Kit Installation and Deployment Guidelines
If you have finally decided to launch “Google Site Kit” to your WordPress site, then look no further and dive directly to the WordPress plugin directory. Since the installation process is quite direct and straightforward, so any WordPress developers can set up this kit in less than a minute. Let’s begin the process!
Here are a few steps involved in the installation process as mentioned below:
- Installing and Activating Google Site Kit
- Get started with your WordPress Admin Interface and find click on “Plugins” in the left sidebar.
- Once you click the Plugins, you will find the “Add New” button just aligned to the Plugins.
- Search the “Google Site Kit” from the plugin directory and click the “Install Now” button.
- Once the installation has been completed, then click “Activate”.
Once the site kit is activated, you will be redirected to the main plugin page, where the Google Kit Banner is displayed at the top of the page. By clicking the Google Site Kit tab on the left sidebar, you can quickly get started with your site kit on WordPress.
- Connecting the Search Console, Google Analytics, Page Speed Insights, Optimize, Google AdSense on WordPress
- Once you install and activate the Google Site Kit to your site, you will need to configure a few things to make sure it functions properly to your site.
- Integrating the Google Search Console to Your WordPress Site
- To start the process of connecting Google search console to WordPress, you need to access the dashboard and click on the “Site Kit” on the left sidebar.
- Site kit will take you to the main page of Google Site Kit, where you need to click “Start Setup” button on this page.
- Once you click the button, it will redirect you to the new page where few steps have been outlined for you to proceed further, including Verify site ownership, permission to access Google Account Data and Set up Search Console.
- Click “Proceed” to verify site ownership.
- Next, under allow to access Google Account data, click “Allow”.
- Then, under set up, click “Add Site”.
- Once you receive the congratulation message on the screen, you can click “Go To My Dashboard” to return your WordPress Admin interface.
Ending Note
It is an excellent time to take action when Google goes this far to make things easy and straightforward to access in WordPress. This open-source Google Site Kit has already cut down the burden of using and accessing multiple plugins by merely providing access to manage everything from the WordPress Dashboard.
If you haven’t thought about getting started with Google’s site Management services, then there is no harm to think now and leverage the experience of these services. This guide will help you understand everything from what exactly it is, why you need it, and how to install it.
Let us know in the comment section, how do you feel about this flexible and outstanding addon! We would love to hear about your experience!
