15 WordPress Plugins That Every Social Media Marketer Should Know
When it comes to harnessing the endless potential offered by social media for your business, there is no better platform than WordPress. Now here’s an interesting trivia, did you know that nearly 28% of all the websites that are online today, run on WordPress? The number only speaks for the popularity of WordPress in the domain of social media marketing.
Now social media marketers are busy people, and they tend to constantly look for ways to accomplish more without spending a lot of time on things. For those busy-bees, we have created a detailed list of WordPress plugins that would successfully achieve their goals of driving more traffic or sales to a website.
You must be already aware of how crucial the process of Search Engine Optimization is for driving traffic to your website and boost its ranking. In this case, installing the Yoast SEO can be the blessing from heaven for optimizing the pages on your website. With this plugin, you can include open graph tags, meta tags, XML sitemaps, breadcrumb navigation, and many such features on your website.
Revive Old Post
Revive Old Post is another useful plugin that allows the traffic to keep pouring into the old posts on your blog. This plugin works by sharing your old blog post and also enables you to schedule it and add relevant hashtags directly from the WordPress dashboard. You can share your previously written posts on Facebook, Twitter, LinkedIn, Tumblr, with the help of this plugin.
You can choose to include the hashtags manually, or let the plugin generate them from the tags or categories. Additionally, you can incorporate custom text while sharing your content.
Google Analytics Dashboard
Google Analytics is a must-have tool for any business, irrespective of the size of the enterprise or the industry. This invaluable plugin lets you install the Google Analytics tracking code on your site in an absolutely hassle-free manner.
When you install the Google Analytics Dashboard on your WordPress website and paste your GA access code, the code is automatically applied to all the pages of your website.
Through the plugin, you can access the abbreviated version of Google Analytics reports on your dashboard, which lets you check the stats on the traffic of your website every time you log into the homepage. What’s more, Google Analytics Dashboard comes absolutely free of cost.
WPForms is widely recognized as the most beginner friendly contact form plugin for WordPress. It enables you to develop beautiful forms in a jiffy and add them to your websites.
WPForms presents a simple drag-and-drop option for creating the forms and also features many ready to use templates. It is compatible with mobile devices as well and properly optimized for SEO and speed.
Are you looking for something more than the regular WordPress commenting system? Then you must consider Disqus. The plugin lets you engage in discussions with a wide range of audience, and sends notifications whenever someone reacts or tags the users in a particular conversation.
It also allows people to use the email to reply to messages, which is any day a convenient option for many. This free plugin also offers a range of other useful features like blacklisting for blocked users, automatic spam filtering, and the capacity to subscribe to different discussions.
Inline Related Posts
Many websites often present the related posts at the end of a particular article. But when you post elaborate articles or blogs, then users will have to scroll through the entire post to be able to see the other related articles.
Inline Related Posts plugin successfully takes care of this issue by giving you the option to display related articles within a specific post. Usually, the engagement of a user is at its peak when they reach the middle section of a particular post in your website, and that’s exactly when they’re likely to click on any related content provided within the article.
When it comes to content or social media marketing, developing an elaborate email list is extremely crucial for your business.
The Newsletter Sign-Up plugin allows you to include several newsletter boxes on pages, posts, or in sidebars. You can also incorporate a “Sign up for our newsletter” option in the comments section of your site.
The plugin is compatible with many third-party email services like MailChimp, comes absolutely free of cost. Justin Hanscum, a senior marketing professional from the website MyAssignmenthelp says, “This plugin is highly recommended from my side to those who harp on the strengths of content marketing to drive traffic to their WordPress sites.”
Social Warfare is an extremely responsive social sharing plugin, which lets you customize the social sharing within your website. Through the plugin, you can upload images and descriptions on Pinterest, and can also create quotes from the post to be added to Twitter.
It comes with a widget to highlight the most popular content on your website based on the number of social shares. You’ll also be able to derive an appropriate analysis of the data based on the social shares, as it automatically incorporates UTM tracking to the links you share.
WordPress to Buffer
Many websites adopt this plugin for the seamless distribution of content, as it makes things a lot more convenient by sharing your recent blog posts and articles to your social media profiles automatically.
The plugin comes in a free and pro version. The pro version presents a plethora of additional features, which involves posting pins to your Pinterest board, selecting featured images to showcase on your social media posts and schedule the posts etc.
WooCommerce is an excellent option to consider if you sell products from your WordPress website. It was developed to completely integrate with WordPress and makes it simple for you to sell to your consumers.
With this plugin, you can sell products, provide product variations, add flat shipping rates, and can present real-time shipping estimations automatically.
It is also compatible with various payment options, which involves major credit cards companies, PayPal, cash on delivery, and bank transfers.
Custom Facebook Feed
The Custom Facebook Feed plugin integrates your Facebook feed onto your website, and also gives you the control of how to do it. You can hide or show posts, or show posts from the page owner, or from anyone who posts on the page.
Pin It Button
This Pin It button is an excellent option that prompts the users to share your products and content on Pinterest. The Pin It Button also offers a range of customizable options. This plugin will enable the readers to select the image they wish to pin from your page.
The Instagram Feed plugin enables you to highlight images from Instagram on your website so that you can gain more followers for your page. This plugin is extremely helpful for driving traffic to your profile and propels great audience engagement. Also, the plugin is absolutely mobile-friendly and is considered ideal for user-generated content.
Inline Tweet Sharer
Inline Tweet Sharer makes it easier for you to create links to share your content on Twitter. You will be able to control what is shared on Twitter since it automatically provides the anchor text. So it’s a great plugin to employ along with various stats, quotes, or any other anecdotes. This is a free plugin.
The Events Calendar plugin is specifically beneficial if you have events to promote. You can highlight the events on your website and can also schedule events from within your WordPress dashboard, by incorporating information like location, which will be synced with Google Maps. You can also opt for the pro version of the plugin.
With these plugins, social media managers can effectively tap the possibilities that are offered by various social media platforms.