Business promotion

SERP&Crowd competitor analysis. The service includes:

• Defining of the basic competitors in search results
• Analysis of competitor link profile
• Making up of a list of sites for crowd marketing and link building
• Analysis of competitor contextual ads campaigns
• Analysis of competitor prices and target audience

The details required for the start:

• Company’s website url
• Links to competitors (the ones you know)
• Basic products/services you want to be in Google’s top 10 search results, regions of promotion.

You will get a document with a detailed analysis of your competitors. Based on this information, it will be possible to predict budgets and terms of the promotion and also to choose the best channels of promotion.

Registration of physical business address in Google (optional):

• Setting up 1 Google Business account (Google Maps)
• Setting up Facebook Offline Conversions

The details required for the start:

• Your company’s logo
• Photos of exterior and company’s employees
• Company’s physical address
• Phone number
• Email address
• Company’s description
• Basic services’ description

You will get 1 confirmed company at Google Maps and 1 Facebook spot. That will allow to set up advertising campaigns more effectively.

Linkbuilding strategy:

• Checking of the quality of link donors using the analysis of competitors
• Link donors distribution by working stages: no-follow links, do-follow links, anchor and non-anchor links
• Donors distribution by working formats: crowd-marketing, registration, link exchange, purchasing of announcements)
• Planning of a link-placement on a chosen donor sources

The details required for the start: 

• Company’s website url
• Goods/services you want to be in Google’s top 10 search results, regions of promotion
• Accesses to: Google Analytics, Google search console, Google tag manager, Google Business (if that’s an offline point). Results of the competitors’ analysis.  If any of these is missing, it can be set up for an additional fee.

You will get the document containing links to the tables with the chosen and proven sites for a link placements. That will be used in order to make up a budget for a link strategy for entering Google’s top 10 and also you will receive recommendations on working with these sites. 

Google Ads (remarketing):

• Creation and setting up of an advertising account 
• Setting of the remarketing audiences 
• Setting of terms of the advertisement demonstration & audience
• Creation of the advertising texts
• Connection Google Ads to Google Analytics 

The details required for the start: 

• Company’s website url
• The information about basic goods/services you’re offering and their regions of promotion 
• Accesses to: Google Analytics, Google search console, Google tag manager, Google Business (if that’s an offline point). If any of these tools is missing, it can be installed for an additional fee.
• Images for banners or ready-to-use banners 

You will get 1 working targeted remarketing Google ads campaign with 3 ready advertisements. Additional advertising texts can be created for an extra fee of $20 per 1 working hour.

Estimated time is 5-7 business days.